Something about Google’s constant algorithm change

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This is actually a spin off of something I posted on a forum online. Someone had started a thread regarding looking for other ways to get traffic other than Google. They were frustrated with Google’s constant changes and loosing their high rankings.
 
Here’s an enhanced version with a little more detail for your benefit:

If you want to start competing with other search engines, I would probably start hanging out in other search engine areas in the forum and start asking questions. There is more to life than Google. I would HIGHLY recommend that no one puts all of their advertising in that one place. Just one Google Change could bring your whole business crashing to the ground.
 
You could also ask some questions about Pay Per Click (PPC) advertising. This is a way to get targeted traffic from the Search Engines. Google Adwords is one that I concentrate on. You only pay when someone clicks your ad.

There are a lot of different ways to get traffic besides Google. A couple more might be:

  1. Start writing articles and submitting them or offering them to people to use on their websites.
  2. You could do what someone did right here in the Google Threads and create a viral eBook that gets spread around and brings people to your product. (note: someone had created a really good SEO eBook and offered it to the forum as a free gift… I don’t think most really realized he was really promoting one of his product on the back end, but no one seemed to care. It was good material.
  3. You certainly can try classified advertising
  4. Or find some eZines related to your website with good lists… You can do several things with that. You can offer for them to use one of you articles. You can give them an eBook that you created to give away that is branded with your links. Or you can just purchase some space for an ad.
  5. You could find some good Paid Inclusion Directories like Yahoo to submit to. I don’t personally do this. I like to stick to submitting to free directories, but you would probably get more traffic with Yahoo’s Directory.
  6. You can make Press Releases part of your routine. They’re free and if done right, can drive good traffic.
  7. Or if you haven’t tried RSS yet, look into that…

The list goes on…

Or you could improve your website, work hard at it, and wait for the next update. Ya never know if you do the right things your rankings could improve in Google. I wouldn’t give up on Google just because of one update. Every search engine changes their algorithms. They have to. You just have to keep educated about it. The internet is in a continuous state of change.

Joint Ventures alone can create great opportunities to make money or grow your lists. You don’t have to live by search engines alone. They are free! I make money myself with them, but it’s not the only way. And it is likely that it isn’t even the most profitable way. There are a lot of opportunities for you to promote your products and services so don’t get caught in any one rut.


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